Data Analytics
Unlock the untapped potential of your partnership marketing program with the collective expertise of our client services teams. Infused with deep industry insights, our teams invest significant time in crafting strategic program approaches and conducting meticulous evaluations of campaign performance.
Emphasizing the importance of data, we capture a wealth of partner, promotion, and performance data. This data serves as the foundation for our centralized data analytics team, which performs a thorough analysis, generating benchmark reports to measure your performance against historical benchmarks, competitors, and the overall network.
Empowered by these data-driven insights, our team formulates actionable recommendations for program adjustments, including fine-tuning commissions, optimizing attribution models, and refining partner mix. Each adjustment is carefully benchmarked against forward-looking performance metrics.
Your dedicated account team thoroughly reviews data points against key performance indicators (KPIs) to assess your progress against predetermined targets. At D Squared Digital, we are committed to delivering regular reviews on your account performance and campaign progress.
This comprehensive approach offers detailed insights into:
High-level reflections on the prior week's program or partner recruitment.
In-depth analysis of activation performance.
Celebrating achievements and mapping out action-oriented next steps.
A detailed examination of program and publisher performance.
Assessment of key performance indicators and acknowledgment of goal achievements.
